Old Spice Guy Isaiah Mustafa as Luke Cage in New Video

Sweet Christmas! Isaiah Mustafa is off his horse and in prison as Carl Lucas - until a mysterious experiment gives him super-strength and suspect fashion sense, and he becomes Luke Cage!

Uh, who exactly put this clip together? Dunno. Why the glowy eyes? Eh. Looks big-budgety, in a low-budget way. Clearly, this is a viral campaign for something; whether it's Old Spice, Mustafa petitioning for the job (my guess), or something else altogether will doubtless come to light in the coming days.

What do you think? Is Mustafa the man to wear the tiara in the eventual Luke Cage movie? If not him, who would you cast?